Last Friday I was lucky enough to be one of the Link Research Tools Certfied Professionals at their event in Vienna, Austria. The full line up of individuals there were: Tibor Blaho, Guntram Bechtold, Bartosz Góralewicz, myself (Rick Lomas), Sigrid Holzner, Lorant Görgey, Christiaan Bollen, Christoph C Cemper, Florentino Candillo, Harald Tschuggnall, Derek Devlin, Arda Mendeş, Jennifer Kisler, Hannes Hauser, Michael Levin, Florian Kinslechner and Geraldine Edel. The event was held at the IBM Client Center in Vienna. This is right in the center of the city at Schwedenplatz, just by the Donau Canal.
There was quite a lot to discuss during the day, including improvements to the Link Research Tools software and the way it is going to become integrated with other ‘high end’ services. Much of what was discussed was top secret, more to protect the product and its reliability rather than some sort of secret insider knowledge about Google’s ranking algorithm. However an event like this cannot go by without mentioning some of Google’s most despised ‘black and white creatures’.
Towards the end of the day we did speak about how we are going to deal with Penguin 3.0 victims efficiently. We all agreed that Penguin 3.0 is going to be any day now and it is going to mean a lot of work for us all. One guy who was rather passionate about the next Penguin release was Bartosz Góralewicz from Poland. I’d met Bartosz the night before, but I had been aware of him for quite a while by his very extensive case studies that he has written for Link Research Tools. Bartosz published a great blog a few weeks ago about the Penguin 3.0 Release Date which he believes will be this Friday, 23rd May 2014. I had originally guessed that today would be the day – mainly for personal and historical reasons, but Bartosz has looked into it in a bit more detail.
Google Penguin has been an interesting phenomena in my life since 2012. When Penguin 1.0 landed in April 2012 a web site that I owned myself was destroyed by the Penguin update. This had rather a devastating financial effect on myself and my family which has taken 2 years to recover from. So I do feel very qualified to be able to deal with clients who are suffering from Google Penguin penalties.
Nobody quite knows what to expect from Penguin 3.0, but you can be sure that the Link Research Tools Professionals and Xperts will be some of the most qualified people on the planet to deal with it. Like all Penguin updates, prevention is much much easier than cure, so if you are worried that your inbound link profile may look unnatural, please get in contact with us today. Time really is running out.
As I began writing this I learned that Matt Cutts announced yesterday that Google Panda 4.0 began to roll out now. Panda is more to do with the content on your site and your on-page SEO which web site owners are, of course, in control of. For this reason Panda is far less evil than Penguin, but can still be devastating. Bearing this in mind I had better go and get on with some work.
Photograph by Tony Gigov, www.tonygigov.com